What’s the difference between Template and Sequence? Growbots team October 16, 2019 15:55 Updated Template (which can be an initial email message or a follow up email) is a single part of Sequence. Template is an individual message which is sent to the prospect. Read more... Related articles Step 2: How do I turn my templates into a sequence? What is a CNAME record in DNS settings? Can I personalize messages?